DR. MEI LING TAN. Cross-Cultural Consumer Behavior in Digital Marketing: Insights for Global Brands. The Sankalpa: International Journal of Management Decisions, [S. l.], v. 6, n. 1, p. 1–0, 2020. Disponível em: https://www.thesankalpa.org/ijmd/article/view/72. Acesso em: 4 feb. 2026.