The Role of Big Data Analytics in Enhancing Financial Decision-Making

Authors

  • Dr. Priya Nair Department of Finance, National University of Singapore, Singapore
  • Arunabh Department of Finance, National University of Singapore, Singapore

Keywords:

Big data analytics, financial decision-making, predictive analytics, risk management, financial services

Abstract

This study investigates how big data analytics (BDA) improves decision-making in the financial services sector. Through interviews with 50 financial institutions and analysis of performance metrics, the research finds that BDA enables predictive insights, risk mitigation, and personalized financial solutions. Key challenges include data privacy, integration costs, and talent acquisition. The paper suggests a framework for adopting BDA strategically in finance organizations.

Published

30-06-2016

How to Cite

Dr. Priya Nair, and Arunabh. “The Role of Big Data Analytics in Enhancing Financial Decision-Making”. The Sankalpa: International Journal of Management Decisions, vol. 2, no. 1, June 2016, pp. 1-20, https://www.thesankalpa.org/ijmd/article/view/12.

Issue

Vol. 2 No. 1 (2016): January - June 2016

Section

Original Articles

License

Copyright (c) 2016 The Sankalpa: International Journal of Management Decisions

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.