Artificial Intelligence as a Lever for Entrepreneurship and Economic Activity

Authors

  • Bencheikh Lotfi Economic Sciences, Economics and Business Management Second Rank, Mila University
  • Hemissi Hayat Commercial Sciences, Services Marketing Mila University

Keywords:

Artificial Intelligence, Commercial entrepreneurship, management of operations

Abstract

Artificial Intelligence: An Effective Tool in Enhancing Entrepreneurship and Stimulating Economic Activity. AI constitutes an enabling technology with the potential to reinvigorate macroeconomic progress and entrepreneurship. The term relates to investments and the integration of technology-based solutions, tools, and services that contribute to a targeted objective in any form of business. Commercial entrepreneurship encompasses both self-employment without employees and enterprises owned by a natural person who engages in several activities through associations or partnerships. Market-information systems serve to reduce uncertainty. Entrepreneurial computing embodies knowledge representations, pattern recognition, statistical methods, and modelling to facilitate experimentation, simulation, and testing that can enhance the quality of enterprise formation and growth.
The effects of AI on entrepreneurship and on enterprises have not yet been fully explored. The general questions posed concern the contribution of AI and its integration into microeconomic systems and the influence of AI on macroeconomic activity, measures of economic activity, and the allocation of investments. Artificial Intelligence and Big Data in Entrepreneurship: A New Era has Begun presents a systematic examination of these interactions in terms of the current incorporation of AI into the formation and expansion of enterprises. Important facets governing the use of Artificial Intelligence and Big Data by entrepreneurs support the proposal that the analysis of business opportunities, the creation of products and services, and the management of operations can be accelerated and improved. Considered processes are outlined, along with observable products of AI. (Obschonka & B. Audretsch, 2019) Intelligent use of AI and Big Data has the potential to reinvigorate the role of entrepreneurship for entire economies and contributed an explanation of how AI enacts existing enterprises. Reality indicates Artificial Intelligence and Big Data influence sophisticated actions whose employment might benefit economic economy detected.

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Published

26-03-2026

How to Cite

Bencheikh Lotfi, and Hemissi Hayat. “Artificial Intelligence As a Lever for Entrepreneurship and Economic Activity”. The Sankalpa: International Journal of Management Decisions, vol. 12, no. 1, Mar. 2026, pp. 954-66, https://www.thesankalpa.org/ijmd/article/view/219.

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Section

Original Articles